We imagined that within 5 years we’ll be working alongside agentic AI in most service side roles. So we created an experiment that fused the latest LLMs along with robotics to create the world’s first AI intern for advertising.
Moosebot, was a 3D-printed robot with a lucky mechanical arm and laidback Californian attitude and powered by the latest LLMs. It was created entirely in-house using open-source tools, public APIs, a Raspberry Pi and some other hardware sourced from the studio. To make it useful for the agency, we trained it up on various elements of Paper Moose’s 13 years of business. It became a fun experimentation into a new way of working with AI, one that sits alongside us in our day-to-day agency environment.
